Thinking Fast And Slow

by Daniel Kahneman (Author)

In stock

Delivered in 3 working days

Free shipping

Online price: Rs499 Rs339

You save Rs160

Login/Register to add this product to a wishlist.

You will be asked to pay the full amount when your item is delivered. Only cash is accepted for this type of order. Pay Cash on Delivery

Format: Paperback

Synopsis of Thinking Fast And Slow

Daniel Kahneman, recipient of the Nobel Prize in Economic Sciences for his seminal work in psychology challenging the rational model of judgement and decision-making, is one of the world's most important thinkers. His ideas have had a profound impact on many fields – including business, medicine and politics – but until now he has not brought together his many years of research in one book.

In Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think and make choices. One system is fast, intuitive, and emotional; the other is slower, more deliberative, and more logical. Kahneman exposes the extraordinary capabilities - and also the faults and biases - of fast thinking, and reveals the pervasive influence of intuitive impressions on our thoughts and behaviour. The importance of properly framing risks, the effects of cognitive biases on how we view others, the dangers of prediction, the right ways to develop skills, the pros and cons of fear and optimism, the difference between our experience and memory of events, the real components of happiness – each of these can be understood only by knowing how the two systems work together to shape our judgments and decisions.

Drawing on a lifetime’s experimental experience, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our professional and our personal lives – and how we can use different techniques to guard against the mental glitches that often get us into trouble. Thinking, Fast and Slow will transform the way you take decisions and experience the world.

About The Author
Daniel Kahneman is a Senior Scholar at Princeton University, and Emeritus Professor of Public Affairs, Woodrow Wilson School of Public and International Affairs. He was awarded the Nobel Prize in Economics in 2002.

Product details

  • Pages: 512
  • Publisher: Allen Lane
  • Published: 2011
  • Language: English
  • ISBN: 9781846146060
  • Category: Technology

Reviews of Thinking Fast And Slow

Read customer reviews on this product. If you have read this book, why not post your own review?

Be the first to review this product

Also by Daniel Kahneman

Customers who bought this also bought

Recently viewed by you

Wishlist (x items)
  • hello
Compare (0 items, 0 selected)
Compare selected Deselect all Remove all

Only items of the same type can be compared.