Emotional Selling

by F. Yule (Author)

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Format: Paperback

Synopsis of Emotional Selling

It Has Been Estimated That 80% Of All Buying Decisions Are Based On Emotion. The Key To Successful Sales Is Making The Right Connection With The Customer, And Extracting The Right Emotional Response.

Emotional Selling Sets Out A Tried And Tested Technique To Achieve This Objective By Thinking, Acting And Responding On The Basis Of Emotion. This Book Will Enable Readers Dramatically To Improve Their Sales Performance, And Enjoy It At The Same Time...

Product details

  • Publisher: Jaico Books
  • Published: 15/07/2006
  • Language: English
  • ISBN: 9788179924815

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