Brand Indentity Essentials: 100 Principles for Designing Logos and Buidling Brands

by Kevin Budelmann (Author), Yang Kim (Author)

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Format: Hardcover

Synopsis of Brand Indentity Essentials: 100 Principles for Designing Logos and Buidling...

This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.

Product details

  • Pages: 176
  • Publisher: Rockport Publishers Inc.
  • Published: 24th September 2010
  • Language: English
  • ISBN: 9781592535781
  • Category: Design

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