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by David Ogilvy
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Secrets of Great Advertising
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The Marketer's Guide to Media Vehicles, Methods and Options: A Sourcebook in Advertising and Promotion
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Decoding Advertisements: Ideology and Meaning in Advertising
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How to Advertise a Retail Store, Including Mail Order Advertising and General Advertising: A Complete and...
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Advertising and Promotion: An Integrated Marketing Communications Approach
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